宏记论文：保鲜积极与增值服务的生鲜电商供应链的调和与信息共享
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本日小编为各人带来《思量保鲜积极与增值服务的生鲜电商供应链的调和与信息共享》入侵选择对信息共享的影响。
欢迎您的用心访问！
本期推文阅读时长约莫5分钟，请您耐心阅读。
Share interest, spread happiness,
increase knowledge, and leave beautiful.
Dear you,
this is the LearingYard Academy!
Today the editor brings you "Coordination and Information Sharing in Fresh E-Commerce Supply Chains Considering Freshness Effort and Value-Added Services" The impact of invasion choice on information sharing.
Welcome to visit!
本期推文通过头脑导图，精读内容，知识增补三个板块，展示博士论文《思量保鲜积极与增值服务的生鲜电商供应链的调和与信息共享》入侵选择对信息共享的影响，请读者跟着小编一起来学习吧！
This tweet shows the effect of invasion choice on information sharing in the doctoral dissertation "Coordination and Information Sharing in Fresh E-commerce Supply Chains Considering Freshness Effort and Value-added Services" through the three sections of Thinking Maps, Intensive Readings, and Knowledge Supplementation, and invites readers to follow along with the editorial!
01
头脑导图
本次推文将先容此论文的入侵选择对信息共享的影响，头脑导图如下：
This tweet will describe the impact of invasive choices on information sharing for this paper, with the mind map below:
https://p26-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/c1924f3304eb4d4b873e89a3c9f99d0d~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=X1Wlb9qTDmSyjgEM%2BiCR2XdaKcE%3D
02
精读内容
此章节作者讨论供应商入侵选择对信息共享战略的影响，作者起首将研究环境分为两种，第一种为供应商有入侵选择—将有入侵选择环境标志环境O，第二种为供应商没有入侵选择—将无入侵选择环境标志环境X，这两种环境取决于希奇度弹性，以往的章节有提到，如下图：
In this section the authors discuss the impact of supplier intrusion selection on information sharing strategies, the authors firstly divide the study scenarios into two, the first one is supplier with intrusion selection - labelling the with intrusion selection scenario as case O, and the second one is supplier with no intrusion selection - labelling the without intrusion selection scenario as case X. The two scenarios depend on the freshness elasticity, which has been mentioned in the previous chapters, as shown in the figure below:
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/3137dbe83e384d3ba1a9abfb48388987~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=VChC7Q%2BzEuCjzb23Szdf8k%2BXhAI%3D
随后通过在差别入侵本钱下的生鲜电商共享信息利润与生鲜电商不共享利润的对比，得到对应的战略。起首，在入侵本钱低的时间，无论供应商是否有入侵选择，供应商都不会选择入侵。
Subsequently, the corresponding strategies are obtained by comparing the profit of shared information of fresh food e-commerce suppliers with the profit of no sharing of fresh food e-commerce suppliers under different intrusion costs. Firstly, when the intrusion cost is low, suppliers will not choose to intrude regardless of whether they have an intrusion option or not.
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/f594b65c29aa4ef8ace189253e2708a9~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=5Zc1ag6weQc%2FYSGHNoYINnoAqxw%3D
可以从图中看到，环境O和环境X下的生鲜电商信息共享决定同等，分析生鲜电商的信息共享决定没有变。
其次，在入侵本钱中等时，而且竞争强度较高和较低时间，生鲜电商会变为接纳信息共享。利用的求解方法依然是差别入侵本钱下的利润对比，可以从图中看到环境O和环境X的决定并不完全同等。
It can be seen from the figure that the information sharing decision of fresh food e-commerce companies under situation O and situation X is consistent, which indicates that the information sharing decision of fresh food e-commerce companies remains unchanged.
Secondly, when the invasion cost is medium and the competitive intensity is high and low, the fresh food e-commerce merchant will change to adopt information sharing. The solution method used is still the profit comparison under different intrusion costs, and it can be seen from the figure that the decisions in case O and case X are not exactly the same.
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/38f6d0e1e14343888259d32817163e4b~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=cO47%2FkrXpWqkcKkFWAHi3ceKlo0%3D
此中红框范围内生鲜电商的决定已经厘革，分析供应商的入侵选择会对生鲜电商的信息共享决定产生影响。
Where the decision of the fresh food e-commerce companies within the red box has changed, suggesting that the supplier's choice of invasion will have an impact on the fresh food e-commerce companies' information sharing decisions.
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/865cdb5aac5e45a588fa8fe4a1ad1375~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=gTmSPVp2NkPEvouN2KC6HJ0rcpc%3D
同时，下图红框中看出供应商有入侵选择，生鲜电商选择利润共享后，收益大于无入侵选择时的收益，分析信息共享战略的改变也有助于生鲜电商获取更多利润。
末了是入侵本钱较低时，通过盘算得到许多临界点，此中信息共享的战略与竞争强度和希奇度弹性、入侵本钱都有关系，结果如下图：
Meanwhile, the red box in the figure below shows that the supplier has an invasion option, and the fresh food e-commerce company's gain after choosing profit sharing is greater than the gain when there is no invasion option, which indicates that the change of information sharing strategy also helps fresh food e-commerce companies to obtain more profits.
Finally, when the intrusion cost is low, many critical points are obtained by calculation, in which the strategy of information sharing is related to the competitive intensity and freshess elasticity, and intrusion cost, and the results are shown below:
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/d16100a3e5b5496c8cb1941fe7ef538e~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=7eO%2Bnv3X18m1aoAQ%2Fzjpzh4UQ8s%3D
可以从下图红框中看到，在差别的环境下，生鲜电商会选择改变或不改变信息共享战略：
As can be seen in the red box in the figure below, there are different scenarios in which a fresh food e-commerce merchant would choose to change or not change its information sharing strategy:
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/60e0a110cfbc480299f0ac0dadc5e050~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=1hiu9conC3aUuTpwBiRMFVryOD4%3D
于此同时，可以从下图红框中看到，当供应商有入侵选择的时间，生鲜电商的战略会改变，而且生鲜电商的利润变高大概变低，分析信息共享战略的改变大概会进步或侵害生鲜电商的利润。此中发现有一个风趣的征象，在b3<b<b4时，供应商的入侵选择促使生鲜电商从无信息共享厘革为信息共享，而且还侵害了生鲜电商的利润。
章节末了处，作者对上图举行总结，得到了生鲜电商信息共享战略选择图。
In the meantime, it can be seen from the red box in the figure below that when the supplier has an intrusion option, the fresh food e-commerce company's strategy changes and the fresh food e-commerce company's profit becomes higher or lower, indicating that the change in the information sharing strategy may improve or harm the fresh food e-commerce company's profit. One interesting phenomenon found is that at b3<b<b4, the supplier's invasion choice prompts the fresh food e-commerce company to change from no information sharing to information sharing, and it also harms the fresh food e-commerce company's profit.
At the end of the chapter, the authors summarise the above figure and obtain a graph of information sharing strategy choices of fresh food e-commerce companies.
https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/5f5950a3ae304cf6893943ce80af6524~tplv-tt-large.image?_iz=30575&lk3s=06827d14&x-expires=1711621984&x-signature=Ptc7UF9s7aTTSZJ0EtLITbQJ3DI%3D
03
知识增补
文章提到信息共享，那么什么是供应链中的信息共享，以及信息共享的作用和目标?
供应链信息共享是指供应链中各个环节的加入者之间共享信息和数据的过程。它涉及到供应链中的供应商、制造商、物流服务提供商、零售商等各个加入方之间的信息交换和共享。
供应链信息共享的目标是为了进步供应链的服从和可靠性。通过共享信息，各个环节的加入者可以更好地调和和相助，淘汰信息不对称和沟通错误，进步生产筹划的精确性和相应速率。同时，供应链信息共享还可以资助加入者更好地推测市场需求，优化库存管理，淘汰库存积存和缺货环境。
The article mentions information sharing, so what is information sharing in a supply chain and what is the role and purpose of information sharing?
Supply chain information sharing is the process of sharing information and data between participants in various segments of the supply chain. It involves the exchange and sharing of information between various participants in the supply chain such as suppliers, manufacturers, logistics service providers, retailers, and so on.
The purpose of supply chain information sharing is to improve the efficiency and reliability of the supply chain. By sharing information, participants in each link can coordinate and cooperate better, reduce information asymmetry and communication errors, and improve the accuracy and responsiveness of production planning. At the same time, supply chain information sharing can also help participants better predict market demand, optimise inventory management, and reduce inventory backlogs and stock-outs.
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参考资料：DeepL翻译，知乎，百度
参考文献：刘墨林. 思量保鲜积极与增值服务的生鲜电商供应链的调和与信息共享 . 重庆: 重庆大学, 2020.
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